Congress·In Committee·S. 3220
VISIT USA Act
Tourism Promotion: $160 Million for International Marketing
Legislative Progress
Senate
Key Points
- This bill, introduced by Sullivan and Klobuchar, would move $160 million to Brand USA, the organization responsible for creating ads that encourage people from other countries to vacation in America.
- The funding comes from fees that international travelers have already paid to enter the country, meaning it uses existing money rather than asking for new taxes from American citizens.
- The goal is to help the U.S. tourism industry grow by attracting more international visitors who spend money at American hotels, shops, and local attractions.
- Brand USA will still be required to find private partners to match some of this funding, ensuring that businesses also contribute their own money to promote travel to the United States.
Impact Analysis
Govbase has not yet run an impact analysis on this legislation.
Milestones
2 milestones2 actions
Nov 19, 2025
Read twice and referred to the Committee on Commerce, Science, and Transportation.
Sent to a congressional committee for expert review. The committee decides whether this bill moves forward.
Nov 19, 2025
Introduced in Senate
The bill was officially filed and given a number. It now enters the legislative queue.
Votes
No votes have been recorded for this legislation yet.
News
No related news coverage found for this legislation yet.
Source Information
Document Type
Congressional Bill
Official Title
VISIT USA Act
Bill NumberS 3220
Congress119th Congress
ChamberSenate
Latest ActionRead twice and referred to the Committee on Commerce, Science, and Transportation.
Data Sources
Sponsor
Cosponsors
(7)D: 4R: 3
Analysis generated by AI. Always verify with official sources.