SPY Kids Act

Key Points

• Social media-style platforms would be barred from doing product or marketing research on kids under 13 if they know the user is a kid.
• For teens ages 13–16, platforms could only do this kind of research if they first get clear, verified permission from a parent or legal guardian.
• The bill targets platforms that use engagement tricks like endless scrolling, auto-play, push alerts, and similar features, and that use personal info to target ads or recommendations.
• The Federal Trade Commission and state attorneys general could sue to stop violations and seek money back for harmed residents.
• States would be blocked from making their own different rules on this exact topic, so the federal rule would be the main standard nationwide.