VISIT USA Act

Key Points

• This bill moves 160 million dollars to Brand USA, which is the organization responsible for promoting the United States as a travel destination to people in other countries.
• The money comes from fees already collected from international visitors who use the visa waiver program, so it does not use new taxpayer dollars.
• The goal is to help the travel and tourism industry by bringing more foreign visitors to American hotels, restaurants, and attractions.
• If passed, the Treasury Department would have 30 days to move the money so it can be used for marketing and advertising campaigns.
• Brand USA would still be required to find private donations to match some of this federal funding, which is a standard rule for how the group operates.

Impact Analysis

Govbase has not yet run an impact analysis on this legislation.