Rep. Salazar Introduces Bipartisan NO FAKES Act to Protect Americans From Unauthorized AI Deepfakes
The NO FAKES Act of 2025 is currently in the early stages of the legislative process. It was recently introduced and sent to the House Committee on the Judiciary for review. The bill is actively moving forward as it waits for the committee to discuss and vote on it.
The bill has strong bipartisan support and backing from the entertainment industry, but it may face resistance from tech companies concerned about new legal responsibilities.
This bill’s path across every version that has carried it.
Reintroduced
Reintroduced from H.R. 9551 (118th), which died when its Congress ended.
H.R. 9551 (118th) →Scores run from -100 (strongly harmful) to +100 (strongly beneficial) for each group, combining impact, certainty, scope, and duration ratings of 1-5. How impact scoring works
Small businesses that develop or sell AI tools for content creation face new compliance requirements and potential liability if their products are primarily designed to produce unauthorized digital replicas. On the other hand, small creative businesses and independent studios gain protection against having their performers' likenesses stolen by competitors using AI. The net effect depends on the type of business.
“Distributing, importing, transmitting, or otherwise making available to the public a product or service that-- (i) is primarily designed to produce 1 or more digital replicas of a specifically identified individual or individuals without the authorization of-- (I) such individual or individuals”
Referred to the House Committee on the Judiciary.
Introduced in House
The bill was officially filed and given a number. It now enters the legislative queue.
The Senate Judiciary Committee unanimously advanced the NO FAKES Act, sending the AI likeness bill to the floor with backing from Hollywood and tech firms. The bill establishes civil liability for unauthorized AI replicas and holds platforms liable if they host them with knowledge of misuse.
Legal analysis highlights that the NO FAKES Act addresses a structural gap in American law by establishing the first federal intellectual property right in identity. The legislation replaces a fragmented state-law patchwork with a consent-based national standard for digital replicas.
No votes recorded for this bill yet.
Document Type
Congressional Bill
Official Title
NO FAKES Act of 2025
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